Recruitment Marketing: Your Daily Client Marketing on LinkedIn
As we move towards the last quarter of the year and have that goal of ending the year strong, our minds turn to lead generation. We all want to end one year and start the next with a string pipeline. I was looking at some data from Neil Carberry at Rec the other day about […]
The Marketing Tech Stack Your Recruitment Company Needs
As I record this, in a few weeks in the UK is one of the biggest trade shows for the recruitment industry, and that is Rec Expo. It’s happening in Birmingham, where many service providers in the tech field appear so you can look at all their kit, how it works and how they might […]
7 Marketing Systems Every Recruitment Company Needs
Today we are talking about marketing systems and what you need in your recruitment and search firm. We’ve just come off the back of Recruitment Marketing Week at the end of last month and had a lot of positive feedback. Potentially, we will run it again later on in the year, definitely after the summer, […]
Are LinkedIn Ads Worth It For Recruiters?
This is Denise from The Recruitment Marketing and Sales Podcast, and today we’re talking LinkedIn advertising. This is specifically LinkedIn advertising around promoting you and your brand. However, if you’re new here, welcome; great to have you. Depending on when you’re listening to this podcast, if you haven’t signed up for our Recruitment Marketing Week, […]
Marketing Communication: Using Emojis in Marketing
Today let’s talk about marketing communication and emojis and how and why to use them as part of your marketing. First, I think it’s good to explore where did they come from, what are they all about, why are they suddenly being used everywhere; AND why you should consider using them in your marketing? The Emoji […]
Recruitment Websites 101: Making The Most of Your Service Pages
Today, let’s talk about your services page. For Recruiters, we’re talking about a page for your candidates and clients to visit. Here they can read about you and decide whether they work with you. Regarding your services, you have candidates and clients, so you need a page for each, and they are similar in some […]
Recruitment Websites 101: Honing Your Home Page
Many of our clients and potential new Superfast Circle members are updating their websites. This a good idea because your website is your authority presence and storefront online and should be given the special attention it deserves. It is the first place where people find you after. They have been directed from social media, and […]
Recruitment Websites 101: Accelerating The Impact Of Your About Us Page
Today we are starting a series about making the most of your recruitment website and beginning with your about us page. Now, this page on your website, believe it or not, is one of the most visited pages. This page stands out when we look at the data from our client’s websites. From our own […]
Why Cold Outreach Is Simple Though Not Always An Easy Strategy To Use
Today, I want to talk about cold outreach and some good facts and some not so-easy to hear. Cold outreach is a pretty simple process; however, it’s not easy, and getting your mind around it is hard for some people. I remember back in the day; I cut my teeth on cold outreach because, in […]
The Best Questions Ever To Use In Your 90 Day Marketing Review
This week our focus is your marketing review. As many of you know, we’re big fans from our corporate days of the 90-day planning process, which works incredibly well if you want to keep on track and keep things happening in your business. Today I want to share the questions we use that we’ve been […]